IDblog ... an information design weblog

September 17, 2003
Chalk one up for Playboy

I heard tonight in my Internet marketing class that Playboy is looking to do a women of Wal-Mart issue. Too funny!

Actually, this seems pretty damn smart. It's in the Al Franken/Fox category of win/win...if they can do the issue, they win (a bit of humor at Wal-Mart's expense). If they can't do the issue, it will be because Wal-Mart (a la Fox) drags Playboy into court and gets tons of publicity for them. It will be interesting to see what happens next.

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IDblog is Beth Mazur tilting at power law windmills. A little bit Internet, a little bit technology, a little bit society, and a lot about designing useful information products. Send your cards and letters to .

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