IDblog ... an information design weblog

December 13, 2003
Still more Tufte

I'm not sure how I missed this...I must have added Design Observer to my latest RSS aggregator after this entry. Anyways, early in November, William Drentel added a part 2 on Tufte as a sequel to Jessica Helfand's part 1. I did blog the part 1, particularly since I didn't exactly agree with the point (nor did others...see the comments with the entry).

But I find a lot more to agree with in part 2. In particular, I think this is spot on:

...I want to suggest that PowerPoint was probably not a major contributor to the Columbia tragedy: it is pretty clear from the investigation and its final report that many people within NASA and Boeing thought the leaking foam was a (more) dangerous problem, and that the culture of NASA led to these voices being ignored.

Alas, I'm not quite ready, as Drentel seems to be, to buy into the view that PowerPoint is evil. One point that seems to be rather absent from these discussions is the fact that PowerPoint has other options than the bullet point to display information. The fact that speakers and corporations all over the nation (or globe) rely too heavily on bullet points is perhaps properly more an indictment of our bordering-on-zero visual design/literacy skills. There also seems to be very little discussion of the likelihood that the majority of slide authors make slides as a speaker's aid, rather than an audience (or reader) aid. From my current perspective, I wonder whether this might not be another "blame the author, not the tool" situation.

For others interested in this subject, I'm sure you'll want to check out the resources Drentel mentioned: Tufte's recent interview with I.D. magazine and Ian Parker's essay, originally published in the New Yorker: Absolute Powerpoint: Can A Software Package Edit Our Thoughts (published May 28, 2001).

Update, 12/14: Well, according to the NYTimes, PowerPoint isn't evil, instead PowerPoint Makes You Dumb. Yikes. Score another one for the Tufte/Nielsen "isn't spin great?" machinery.

Update, 12/15: Over on heyblog, Andrew echoes my thoughts re Helfand's issues with Tufte (though I didn't use the term "buttheaded rant" :). He does add some additional useful commentary re Tufte's Ask ET forums that's worth checking out. BTW, I work with Andrew's dad...how's that for small world?

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IDblog is Beth Mazur tilting at power law windmills. A little bit Internet, a little bit technology, a little bit society, and a lot about designing useful information products. Send your cards and letters to .

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