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August 19, 2004
Another keyword ad miss
Oops, forgot to blog this the other day. It's another funny mismatch of article content and keyword-based ads. The article is about freestyle swimming, and all the ads are about a brand of diabetes test monitor called "FreeStyle." 
From SI.com.
Comments
Hey, I actually have this blood glucose monitor, but when I'm pricking my finger I don't think I'm thinking Olympic thoughts. But then again, Gary Hall, an Olympic swimmer, does have diabetes. Talk about your strange twists of fate. -- Posted by on August 20, 2004 04:28 PM
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IDblog is Beth Mazur tilting at power law windmills. A little bit Internet, a little bit technology, a little bit society, and a lot about designing useful information products. Send your cards and letters to .
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